Social media is a powerful tool that many professional real estate agents take advantage of. There are three ways your Realtor should be using it:
1. Marketing property on social media platforms. People spend a lot of time on these outlets, and agents want to be capturing their information. Facebook has algorithms that help us capture leads and find potential buyers.
"75% of internet access is done through mobile devices."
2. Keeping it mobile friendly. 75% of internet access is done through mobile devices, and agents want to capitalize on this market. Keeping a social media presence means having quick videos and easily digestible information.
3. Using it as a special feature. Social media itself isn’t an agent’s go-to platform—that’s what the MLS and real estate websites are for. Using social media is simply taking advantage of a great tool.
If you have any questions about social media marketing or would like more information, feel free to reach out to me. I look forward to hearing from you soon.