Does art matter in real estate?

Well, unlike fragrances and pleasant scents, I will tell you that art matters. Art really matters.

There are three things that art does to a home that you’re selling:

1. Art defines space. When you put a picture on a wall, it gives the viewer a subconscious feel for how big that wall is.

"Art focuses the eye and elates the viewer."

2. Art helps direct the focus in a room… and makes it seem bigger! In real estate, bigger sells. The picture on the wall not only makes the wall seem larger, but it also makes the house seem larger. Art also focuses the eye and elates the viewer.

3. Art sends a message. If you’re selling a home, framed pictures on the walls say something about who you are. It can send buyers a message about how confident you are as a deal partner, how established you are, and it’s also lovely to look at.

So in the end, yes, I think art matters. If you want to talk about art in real estate, reach out to me. I’d love to have that conversation with you.

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